Staff Elimination - Even though on average, some visitor counters claim to achieve 95-98% accuracy in counting foot traffic, this does not mean they are true. Take for instance a luxury goods store. On a daily basis it might have 100 people entering and exiting the store, of which 40 is staff. So even though the people counter accurately measure 100 entries, it does not mean all 100 were shoppers, in fact only 60 of them were. And thus the customer data supplied to retailers is actually misleading. Staff elimination solutions like those provided by V-Count platform has managed to eliminate this long lasting problem of retailers!
Even if you have already installed any people counting system at your store, this new staff elimination technology can be applied on any setup and it is based on BLE Tags and Tracker+ products. How does it work? The employees are equipped with V-Count’s proprietary BLE Tag which regularly send signals to both the Tracker+ device and people counting camera. These data are collected and processed on V-Count’s cloud software and at the end of the day are deducted from the total visitor numbers.
What does this mean for retailers? Minimum hassle, optimum results.
By keeping track of their staff, retailers will be able to deduce the number of staff from their total people counting data and thus for the first time actually achieve pure counting data of their shopper base.
Not only that, they will be able to track the ‘staff-to-customer ratio’ on an hourly basis which will help them organize optimum staffing agendas… It goes without saying that accurately scheduling more staff at busy periods will generate you more sales and bring your business more profitability!